In investor speak, a Unicorn is a privately owned business that grows to be worth over a billion dollars. The reason it’s called a Unicorn, of course, is that there are very few of these businesses around. They’re almost as difficult to find as a mythical creature. Unicorn marketers don’t […]Read More
Post Tagged with: "Jane Fleming"
Consumers today are shopping everywhere at any time on any device from the moment of inspiration to the final purchase. It’s no longer as important for a shopper to be present in a retailer’s space, as it is for a retailer to be present wherever and whenever someone is shopping. […]Read More